JNJ 152.84 (-0.91%)
US4781601046Drug ManufacturersDrug Manufacturers - General

Last update on 2024-03-05

Johnson & Johnson (JNJ) Explained

An Overview of JNJ: Its Business Strategy, Core Products, Major Competitors, and Essential Insights into its Role in the Drug Manufacturers - General Industry

Johnson & Johnson is the worlds largest and most diverse healthcare firm. Three divisions make up the firm: pharmaceutical, medical devices and diagnostics, and consumer. The drug and device groups represent close to 80% of sales and drive the majority of cash flows for the firm. The drug division focuses on the following therapeutic areas: immunology, oncology, neurology, pulmonary, cardiology, and metabolic diseases. The device segment focuses on orthopedics, surgery tools, vision care, and a few smaller areas. The last segment of consumer focuses on baby care, beauty, oral care, over-the-counter drugs, and womens health. Geographically, just over half of total revenue is generated in the United States.

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Current Business Strategy

Johnson & Johnson is focused on leveraging its deep expertise in healthcare to drive innovation and growth. The company is strategically investing in pharmaceutical and medical devices sectors while streamlining operations for efficiency. JNJ is also expanding its global footprint, particularly in emerging markets, and pursuing strategic acquisitions and partnerships to bolster its product lineup and technological capabilities.

Most known Products

Here is the list of the 5 most well-known products of Johnson & Johnson (JNJ):

  • Tylenol: An over-the-counter medication used for pain relief and fever reduction.
  • Johnson's Baby: A range of baby care products including shampoos, lotions, and soaps, known for their gentle formulations.
  • Band-Aid: A brand of adhesive bandages and wound care products that has become synonymous with quick, simple wound protection.
  • Neutrogena: A brand offering a wide range of skin and hair care products, acclaimed for their dermatologist-recommended formulations.
  • Janssen Pharmaceuticals: A division of Johnson & Johnson, producing a variety of prescription pharmaceutical products across several therapeutic areas, including mental health, neurology, oncology, and infectious diseases.


Here is the list of the main 5 competitors of Johnson & Johnson (JNJ):

  • PFE: Pfizer Inc. is a key competitor in the pharmaceutical sector, particularly in the development and marketing of vaccines and therapeutic drugs.
  • MRK: Merck & Co., Inc. directly competes with Johnson & Johnson in various therapeutic areas, including oncology, vaccines, and infectious diseases.
  • ABBV: AbbVie Inc. is a major competitor in pharmaceuticals, especially in areas like immunology and oncology, challenging Johnson & Johnson's product offerings.
  • MDT: Medtronic plc is a leading competitor in the medical devices sector, offering a broad array of products that compete with JNJ's medical devices division.
  • PG: Procter & Gamble competes with Johnson & Johnson in the consumer health sector, particularly in baby care, oral care, and personal health products.

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